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Autonomous commerceruns on Magistry.

// powering the next wave of dtc

Trusted by operators shipping every day.

Reef & RangeNORTHWOODLinen HouseSOLACEHatley + CoMODULARStoke GoodsBREVARDEmber & Co.OKAY WILDDrumrollPLAINFIELDReef & RangeNORTHWOODLinen HouseSOLACEHatley + CoMODULARStoke GoodsBREVARDEmber & Co.OKAY WILDDrumrollPLAINFIELD

// capability

What Magistry can do for your business.

Seven jobs your team runs every week — Magistry runs them in the background, in your stack, with the rails on.

01

Run paid campaigns across Meta, Google, TikTok with policy-gated writes

Budget pacing, bid strategy switches, audience writes, search-term mining — Magistry orchestrates each platform inside your rules and rate limits.

02

Draft Shopify catalog updates with margin-aware tier gates

Underperformers archived, winners published, prices adjusted — every SKU lives in exactly one lifecycle state with a reversible decision row attached.

03

Reply to customer service inbound end-to-end — refund, replace, escalate

Policy-grounded drafts, brand-voice embeddings, expected-value gates. Magistry takes the conversation as far as your trust allows, then hands off cleanly.

04

Sync live customer segments to Klaviyo, Meta, and Google

Refunder cohorts, complaint clusters, high-LTV repeaters — segments rebuild themselves nightly and write to your activation platforms with audit rows.

05

Catch creative fatigue and brief winning creatives the moment it shows

Magistry watches ROAS curves per ad-group and triggers RSA + image briefs the second decay starts — never the day after the budget bleeds.

06

Schedule decision digests for leadership and operators

Daily, weekly, or live — pick what reaches whom. Every digest links straight into the decision_log row that prompted it.

07

Forecast clearance and pricing windows per SKU

Tier-A confidence intervals on margin, sell-through, and refund risk — published to your storefront only when the cost data is verified.

// customers

Don't take our word for it.

Operators using Magistry to make every decision faster, evidence-backed, and reversible.

AI is only as smart as the data it sees. Magistry has the full context of our store — orders, refund history, margin tiers — so its decisions actually map to ours.

Maya Chen
Head of Ecommerce
Linen House

If you're not running an autonomous control plane in 2026, you're paying three salaries to do what one row in a decision_log can do.

Tomas Olsen
CEO
Reef & Range

Magistry doesn't just recommend. It acts, in our accounts, inside our rules. That's the difference between a chatbot and a teammate.

Jenna Park
Director of Growth
NORTHWOOD

The decision_log is the killer feature. Every move is a row we can audit and reverse. My CFO sleeps better.

Jacob Dorian
Head of Paid Media
SOLACE

Our CS load dropped 40% the week we turned on the CS Agent. The remaining 60% is the work humans should actually be doing.

Ben Diamond
COO
Stoke Goods

We tried five workflow tools before Magistry. It's the only one we trust to write — and the rollback button is the reason.

Sara Khan
VP Operations
Ember & Co.

You don't scale a brand by stacking headcount. You scale it by giving the rails to a teammate that never sleeps and always logs.

Victor Velazquez
Founder
MODULAR

Magistry's Campaign Agent unlocked a 213% lift in new-customer acquisition in our first quarter. The numbers do the talking now.

Alex Stark
CMO
OKAY WILD

Otto answers my CFO's questions before they hit Slack. That's what 'AI for ecommerce' was supposed to mean from day one.

Emma Liu
Head of Retention
BREVARD

// the product

Meet Magistry.

Your autonomous operator, built specifically for ecommerce. It already knows your store, your margins, your brand voice — and now it does the work for you.

  • Reads your config, your orders, and your decisions
  • Runs a planner-judge-executor loop per agent
  • Writes to live external systems with reversible rows
  • Stays inside your kill switch, rate limits, and tier gates
/control-plane · live
3 agents online
  • Catalog Agent
    PRICE_CHANGE · linen blazer · +€4
  • Campaign Agent
    ADJUST_BUDGET · EU/Linen/PMax · +12%
  • CS Agent
    ISSUE_REPLACEMENT · order #38241
Otto// in-app

Catalog drafted 12 SKUs overnight. ROAS floor breach. Ready to review.

// difference

How is Magistry different from a chatbot?

Most “AI for ecommerce” stops at suggestions and dashboards. Magistry is a teammate for everyday work — with the rails, evidence, and context to take action.

01

It does the work, not just the talking

Magistry writes to Shopify, Google Ads, Meta, TikTok, and your inbox — directly. Not a chat wrapper. Not a CSV exporter. Every action lands in the system that runs your store.

PRICE_CHANGE · linen blazer · –€6 · tier-A · applied
02

It carries the full context of your store

Before every move, Magistry reads your config, your decisions, your evidence, and your guardrails. It picks up exactly where last night's run left off — no warm-up, no re-prompting.

context: 84,193 decisions · 12 stores · 8h since last run
03

It turns any decision into an automation

Approve a decision row once, and Magistry runs the same pattern — audited, gated, reversible — on a schedule. No glue code, no Zaps, no copy-paste from a chat transcript.

automation #142 · weekly · tied to decision_log #84102

// three specialists

Purpose-built agents — ready to work.

Not a chat wrapper. Not a workflow builder. Each Magistry specialist is a planner-judge-executor loop with eight+ skills wired into your real systems.

Catalog Specialist

// Runs the lifecycle of every SKU.

Drafts underperformers, archives dead stock, runs margin-aware discounts, and publishes winners — every product in exactly one lifecycle state with a reversible row attached.

// writes to

Shopify Admin GraphQL

// actions

DRAFTARCHIVEPRICE_CHANGECLEARANCEPUBLISH
See full action set

Campaign Specialist

// Operates your paid acquisition.

Eight specialist skills — bid pacing, audience writer, creative director, anomaly responder, compliance — wired into a planner-judge-executor loop per campaign and channel.

// writes to

Google Ads Meta TikTok Bing

// actions

ADJUST_BUDGETBID_STRATEGYPAUSE / RESUMENEGATIVE_TERMSAUDIENCE_WRITECREATIVE_BRIEF
See full action set

CS Specialist

// Handles inbound end-to-end.

Order Detective + Policy RAG + Reply Drafter + Reply Judge. Brand-voice embeddings hold tone; language-gated send; proactive outbound on in-flight issues before the customer asks.

// writes to

IMAP / SMTP Shopify Orders Refund APIs

// actions

ISSUE_REFUNDISSUE_REPLACEMENTCHANGE_ADDRESSISSUE_GIFT_CARDREPLY_DRAFTESCALATE
See full action set

// audit plane

Audit — every decision grounded in evidence you trust.

Multi-system writes, idempotent rollbacks, append-only logs, and continuously-tuned guardrails — unified in one auditable plane the operator owns.

Shift inventory state with daily action plans

Lifecycle transitions across the catalog, validated against ALLOWED_TRANSITIONS, applied in batches with reversal pre-computed.

Allocate ad spend with real-time decision evidence

Budget pacing and bid moves cited by anomaly windows, judged against policy, gated by tier-of-evidence before any euro moves.

Prevent runaway autonomy with kill switches

Default-on kill switch, per-action rate limits, advisory locks, vault-encrypted secrets, brand & trademark gates on generated copy.

Measure operator trust over time

Decision-row acceptance, dry-run-to-live ramp curves, judge agreement rates — surfaced as the metrics that tell you when to widen autonomy.

Prove every move with append-only logs

decision_log, ad_decision_log, cs_thread_evaluations — every transition is a row with reason, evidence, citation, and the reversal op pre-stored.

decision_log · row #84193
agent       : campaign
action      : ADJUST_BUDGET
target      : campaign 'EU/Linen/PMax'
delta       : +12% daily cap (€420 → €470)

reason      : 14d window — CPA −18%, conv +9%
              headroom verified by anomaly responder
              policy mode = autonomous (above threshold)

evidence    : [perf_window#9123, anomaly#771, judge_score=0.92]
applied_at  : 2026-05-25T09:14:02Z
applied_by  : campaign_agent.bid_pacing
reversal    : ADJUST_BUDGET delta=-12%  (one-click)

status      : APPLIED
audit_chain : signal → plan → judge → execute → log
↶ rollback availablestored forever (append-only)

// case study · solace bands

4.3×

Faster decision throughput from manual approvals to autonomous execution.

Solace Bands moved 60+ external endpoints under one auditable spine. The result: less firefighting, less context-switching, more time on the bets that matter.

4.3x

Faster decision throughput

82%

Of decisions executed without operator touch

8m

Average time from anomaly to applied action

Read the full case study

Having Catalog, Campaign, and CS agents writing in sync means our team finally focuses on strategy. Magistry runs the execution — every move is a row I can audit, reverse, or replay.

JD
Jacob Dorian
Head of Paid Media
SOLACE

// more updates

Three more autonomous surfaces — wired in, ready to flip on.

See changelog
NEW · v1.4

Social Autopilot

IG · FB · TikTok · X · LinkedIn · Pinterest. Post generation, image variation, DM responses, and an attention queue that ranks every reply by EV before it answers.

See Social Autopilot
UPDATED · v1.3

Disputes & Reputation

Chargeback evidence packets assembled from the decision_log, fraud scoring at the order edge, and review-sentiment monitoring with auto-reply on signal — reversible when the dispute closes.

See dispute workflows
LIVE NOW

Researcher & Onboarder

Meta Ads Library, AliExpress trends, competitor bestsellers → frequency clusters → reverse-image supplier match → LLM copy → autopriced drafts ready for one-click publish.

Researcher surfaces winning products before the trend hits Reels. We've onboarded 28 SKUs from zero to PDP in under 9 days.

Marcus Lee · Founder · OKAY WILD
See Researcher

// plans

Pick a tier of autonomy. Upgrade when the rows match your gut.

// Free during phase 1

Operator

For one store finding its first autonomous loop

  • 1 Shopify store, unlimited SKUs
  • Catalog Agent — dry-run + approval mode
  • Decision log, audit trail, rollback
  • Email digest, anomaly alerts
  • Kill switch + per-action rate limits
Start with Magistry
// For active operators

Studio

Three agents live, multi-channel paid + CS

  • Catalog + Campaign + CS Agent autonomous
  • Google Ads · Meta · TikTok writers
  • IMAP/SMTP CS with brand-voice embeddings
  • Social autopilot (IG, FB, X, TikTok)
  • Otto in-app assistant
Talk to us
// Multi-tenant + governance

Enterprise

For agencies, multi-brand groups, and regions

  • Unlimited stores + RBAC
  • SSO, vault-isolated secrets per tenant
  • Custom policy schemas + audit export
  • Dedicated infrastructure + SLA
  • Migration support + onboarding
Contact sales

// faq

Frequently asked questions.

Two categories — the product and the audit plane underneath it. Still unanswered? Book a 20-min call.

// magistry

About Magistry

// audit plane

About the Audit Plane

// magistry.io

Harness Claude, GPT, and Gemini for ecommerce that runs itself.

See what Magistry can do for your store. Connect Shopify in minutes. Run 24 hours in dry-run. Flip live when the decision rows match your gut.

No credit card · Setup < 10 min · Kill switch ON by default