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Connect Google Ads to Magistry

Connect Google Ads to Magistry for autonomous campaign management — clamped budget moves, tROAS, feed-only PMax, RSAs, negatives. Every change logged.

// what magistry does with it

What Magistry does with Google Ads

Budget changes with ±20% clamps per move and a daily spend envelope — increases that would breach the envelope are blocked; decreases and pauses are always allowed.

Bidding management: target ROAS, portfolio bid strategies, and seasonality adjustments.

Feed-only Performance Max creation with asset groups, search themes, and audience signals — plus branded search campaigns and AI-rewritten responsive search ads.

Negative keyword mining from search terms, ad extensions, dayparting, and device / geo / demographic bid modifiers.

Campaign experiments, and a verdict engine that scores every applied change win or loss against your store's break-even ROAS over a full measurement window.

Audience sync: customer cohorts pushed to Google Ads user lists, with GA4 audiences flowing through.

// setup

How to connect Google Ads

Connections happen in the dashboard's integrations hub. Everything starts propose-only — autonomy is a separate step you take later.
  1. 1Open Settings → Integrations and choose Connect Google Ads.
  2. 2Sign in with Google and approve the OAuth scopes.
  3. 3Select the Ads customer account (MCC hierarchies are supported via account selection).
  4. 4Agents start in propose-only mode — the Marketing Brain earns per-lever autonomy on a trust ramp as its proposals prove out.

// faq

Common questions

Can Magistry change my Google Ads budgets on its own?

Only after that lever has earned autonomy, and always inside hard rails: ±20% clamps per move, a daily spend envelope that blocks breaching increases, and a kill switch you own. Until then every budget move is a proposal you approve.

Does Magistry create new campaigns?

Yes — feed-only Performance Max with asset groups, search themes, and audience signals, plus branded search with responsive search ads. Campaign creation is proposed for your approval; irreversible actions are never auto-approved.

How do I know whether a change actually worked?

The verdict engine scores every applied action win, loss, or neutral on a full measurement window against your per-store break-even ROAS, with baseline-drift adjustment. Auto-rollback of confirmed losers is available as a double-gated opt-in.

What about Meta or TikTok ads?

Autonomous execution is live for Google Ads. Meta, TikTok, Pinterest, and Microsoft ads are connected as proposal-first surfaces today — the Marketing Brain drafts moves there for your approval.

// ready when you are

Put Google Ads on the audit trail.

Connect it in the dashboard, watch what the agents propose, and approve the moves you like. Nothing executes without a gate you set.

Free plan, no card · Propose-only by default · Kill switch always yours