Connect Google Analytics 4 to Magistry
Connect GA4 and Magistry reads your channel and traffic data every day, so the Brain weighs ads, feed and organic search against what your site sees.
// what magistry does with it
What Magistry does with Google Analytics 4
Daily sync of your GA4 property's channel and traffic reports.
GA4 data sits next to Google Ads, Search Console and your orders when the Marketing Brain decides.
Mostly a source: Magistry reads GA4 for its numbers. With edit access it can also create GA4 audiences for your linked Google Ads account, and change data retention only where you opted in.
Every hour, product-page sessions from GA4 for the last two days are merged into each product's daily numbers, so a product's sessions and its sales sit side by side.
A weekly check of the property itself: data retention, whether a purchase key event exists, the link to Google Ads, Google Signals and the attribution model, plus the 28-day funnel from product view to purchase and a mobile checkout that completes much less often than desktop.
Each problem the weekly check finds becomes an alert in your dashboard. An alert about a property setting closes itself once GA4 no longer shows the problem.
// setup
How to connect Google Analytics 4
- 1Open Settings → Integrations and choose Connect Google Analytics.
- 2Sign in with Google and approve access.
- 3Select the GA4 property for your store.
// faq
Common questions
Does Magistry replace Google Analytics?
No. GA4 stays your analytics property. Magistry reads it as one of the sources it decides from.
What if my GA4 setup has gaps, like short data retention?
The weekly check reports it in an alert that names where in GA4 the setting is changed, so you can fix it in your own property.
What happens if Google stops accepting the connection?
The dashboard raises an alert asking you to reconnect Google Analytics, and the hourly sync backs off to an occasional retry until a run succeeds again.
// ready when you are
Put Google Analytics 4 on the audit trail.
Connect it in the dashboard, watch what the agents propose, and approve the moves you like. Nothing executes without a gate you set.
Free plan, no card · Propose-only by default · Kill switch always yours