Social Autopilot is the Social Director's surface: it plans posts, generates the creative, publishes on your schedule, and watches the replies. Setup is four steps, and the most important decision — review queue or auto-publish — comes last for a reason.
Connect your accounts
Publishing runs through Instagram, Facebook, TikTok, Pinterest, X, LinkedIn, and YouTube — each connected via its own OAuth flow from the Social page. Connect only the networks you actually want to run; an account connected 'for later' is an account posting nothing while looking configured.
The brand profile
The brand profile is what keeps generated posts sounding like you: voice, topics, what never gets said. Feed it honestly — and import your posting history, so the planner learns from what you've actually published rather than starting from a generic idea of your brand. Every post the AI writes is generated against this profile, with platform variants so the Instagram version and the LinkedIn version aren't the same text pasted twice.
Posting windows
You set the windows; the planner fills them. Windows are per-network schedules — say, three posts a week on Instagram, one on LinkedIn — and the scheduler plans content into them ahead of time, so you can read next week's plan today. Generation is metered: a post costs 4 credits, so a full week's plan across three networks is a known, small number.
Review queue vs auto-publish
Start with the review queue: every planned post waits for your approval before it publishes. Read a couple of weeks of drafts. When the queue stops surprising you, auto-publish is there — and it's per network, so Instagram can run autonomous while LinkedIn stays reviewed. This is the same trust ramp as everywhere else in Magistry, applied to content.
The DM and comment inbox
Once accounts are connected, DMs and comments flow into an inbox with a classifier in front: routine engagement can get safe auto-replies, and anything that needs judgment — complaints, press, anything ambiguous — escalates for your attention instead of getting an automated answer. Metrics sync closes the loop, so the planner learns which posts actually performed.
The review queue isn't training wheels — it's how the system shows you its taste before you lend it your name.
