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// changelog

What we shipped, in plain language.

Every entry is written when the change ships, by the people who shipped it, and it is the same list the product shows inside your dashboard.

Last update 6 Nov 2026

// the record

One row per shipped change.

New and improved by default. Fixes are one click away under Fixed or Everything.

October 2026

21 Oct 2026IMPROVEDPRODUCT FEED

Social captions now post in your store's language

Stores set to Dutch or German now get social captions written in that language instead of defaulting to English. French and Italian stores will follow once that content safety work is complete.

21 Oct 2026NEWPRODUCT FEED

New title shaping options for your product feed

You can now choose to append variant details with a dash, or lead your feed titles with the top search term for each product. The feed settings page shows a live preview of the exact title each channel will receive.

21 Oct 2026IMPROVEDBILLING

Finance pages are clearer on mobile and explain disabled actions

Sales settings, invoice editing, balance top-ups and mail-in sender forms now show clearer validation and explain why a button is disabled. Pages that previously dead-ended, like document radar, bank import and the bank list, now offer a way forward, and failed loads on mail-in and partner pages can be retried.

21 Oct 2026IMPROVEDBILLING

Clearer errors and empty states across finance pages

Invoice, document, settlement, and intercompany pages now show clearer error messages with a retry option, and empty or unmapped states guide you to the next action, such as creating an intercompany pair.

21 Oct 2026NEWMARKETING BRAIN

Privacy mode for your finance screens

A new toggle in the books area lets you mask every amount on screen, turning digits into bullets while keeping currency, sign and K/M labels visible. It stays off until you switch it on, and exported reports are never masked.

21 Oct 2026IMPROVEDMARKETING BRAIN

Turning shots now end on your product's real back

When a video includes a turn, the clip now ends on an actual photo of your product's back instead of an AI guess. The extra still is included in the cost estimate you confirm before generation.

20 Oct 2026IMPROVEDCATALOG

Launch now finds viable stores to copy from

The automated launch process can now identify and copy proven, high-performing dropshipping stores instead of rejecting every candidate it finds. This means new catalogs are more likely to be seeded with products from genuinely winning shops.

20 Oct 2026IMPROVEDMARKETING BRAIN

Undo for discovery actions now survives a page reload

Actions you can undo on the Discover page now stay undoable even after refreshing, and the app correctly blocks snoozing or dismissing a card that's already snoozed or dismissed.

20 Oct 2026NEWMARKETING BRAIN

Generate real shots in your remakes, with optional source sound

Remake beats can now produce generated footage of your garment on a model, shown as muted video in the scene, with each beat's credit price confirmed before you commit. You can also opt in to keep the original clip's audio, and you can redo a single beat without rebuilding the whole remake.

20 Oct 2026NEWMARKETING BRAIN

See your first ad launch preview right on the brain

When you connect an ad account, Magistry now shows a preview of the proposed launch, including objective, budget, and the full campaign, group, and ad structure, directly on the Brain card and the map. Reconnecting an account won't plan a duplicate launch if one is already open or built.

20 Oct 2026IMPROVEDMARKETING BRAIN

Books assistant answers are now dated, traced and flagged when provisional

The books assistant now labels each answer with its time period and a comparison to the prior period, or notes when there is nothing to compare against. Answers touching an open period are marked provisional, and chart results are now drawn consistently from a single calculation.

20 Oct 2026NEWSTOREFRONTSHOPIFY STORES

Let Magistry choose your store theme for you

When launching a store, you can now let Magistry automatically pick the best theme based on what's working for similar stores in your niche, rather than defaulting to your current theme. You can still choose to keep your existing theme if you prefer.

20 Oct 2026IMPROVEDCATALOG

Launch pricing now reflects your product's place in the market

Newly launched products are now priced based on where they sit within their niche, rather than a single flat markup applied to every item. You can still override this with your own price-versus-competitor setting when you want full control.

20 Oct 2026NEWADS

Launch ChatGPT Ads campaigns right from your dashboard

Any connected store can now build and start a ChatGPT Ads campaign in one click. Magistry plans a single campaign with an ad group per product line, generates a custom image for every ad, and bids for conversions when purchase tracking is set up, or clicks otherwise.

20 Oct 2026IMPROVEDCATALOG

Smarter titles that skip sale and event wording

Product titles generated during import now avoid sale, discount and event wording like Black Friday or Christmas, which can trigger Merchant Center disapprovals. Gift and seasonal intent is still reflected in the description copy.

20 Oct 2026NEWMARKETING BRAIN

Search the web right from Discover

Discover now includes a dedicated search page where you can run web searches and see results without leaving the dashboard.

20 Oct 2026IMPROVEDMARKETING BRAIN

Clearer wording on what the Brain does before you choose a mode

The Brain page, help docs, and copilot now consistently explain that until you choose a mode, the Brain makes no changes to your ad accounts. Kill-switch help text also now spells out exactly which actions it covers, like launch steps, scheduled theme deploys, timed reverts, Creative Studio, and pre-dispute refunds.

20 Oct 2026NEWMARKETING BRAIN

Settle imported sales invoices that were stuck open

Sales invoices brought in through import can now be marked paid with an explicit, reversible settlement action instead of staying stuck open. The invoice page shows settle and reopen options, and the match picker now tells you where an imported invoice has already been settled.

20 Oct 2026NEWCATALOG

Set launch prices relative to the competitor you copied

When you launch a catalog sourced from a competitor, you can now set a price adjustment versus that competitor instead of matching their price exactly. The adjustment applies on every sync, and clearing it removes the override.

20 Oct 2026NEWADS

Creative QA now checks placement, safe zones, and logos

Ad and social creative now gets checked for correct placement, safe-zone text overlap per destination, and logo presence before it goes out. When enabled, flagged issues can hold a send until someone reviews and overrides with a reason, and the export view shows the verdict with each failing check and a link to the spot in the render.

20 Oct 2026IMPROVEDBILLING

UBL e-invoices are parsed directly, not guessed by AI

Invoices and credit notes in UBL XML format now have their supplier, date, number, total, currency, IBAN, and VAT lines read directly from the document instead of being interpreted by a model. Any field the document doesn't actually contain is left blank and flagged for review rather than guessed.

20 Oct 2026NEWBILLING

See booked vs estimated margin on your costs dashboard

The costs dashboard now shows margin, margin percent and POAS, each labelled as booked, partly booked or estimated so you know how reliable the figure is. An alert now flags when there's a material gap between booked and estimated costs.

20 Oct 2026NEWADS

Set your Ads account's own currency and timezone

You can now set the currency and timezone for your Ads account separately from your store, so billing and reporting match how you actually operate. Leave them blank to keep following your store's settings as before.

20 Oct 2026NEWMARKETING BRAIN

The brain now understands how your Google account is structured

The brain now reads the shape of your Google account as a whole, catching issues like conversions split across thin campaigns, targets set on thin data, stacked learning resets, or ads still pointing at an old domain. It flags these with clear evidence so you can see exactly what it found.

20 Oct 2026IMPROVEDBILLING

Clearer message when a finance section is disabled

Opening a Finance page that is turned off, such as billing, import, or private sections, now explains that the section is off and how to enable it instead of showing a generic not-found page. Wide tables in Finance also scroll more clearly, with a fade and arrow indicating more columns are available.

20 Oct 2026IMPROVEDMARKETING BRAIN

A consistent header and navigation across your books pages

Every finance page now shares one page header with breadcrumbs and a single section navigation, and the left-hand menu is reorganised into clearer groups. A new '+ New' menu on the overview lets you quickly start an invoice, upload a receipt, or create a journal entry.

20 Oct 2026NEWMARKETING BRAIN

See exactly what each overview figure is made of

Revenue, expenses, cash and result on the financial overview now open a drawer explaining what they're built from, down to the underlying statement lines, with one click through to the full report.

20 Oct 2026NEWMARKETING BRAIN

Post about this now proposes a draft for your approval

When Magistry suggests a social post about your store or a product, it now creates a draft proposal that you must approve before anything is posted. Approving the suggestion generates the draft; publishing it remains a separate step you control.

20 Oct 2026IMPROVEDMARKETING BRAIN

Keyboard navigation now works across more finance lists

Import lists, the import mapping table, and the mail-in recent list can now be navigated and operated with the keyboard, consistent with other tables in the books area.

20 Oct 2026IMPROVEDMARKETING BRAIN

Bank account pages get several polish fixes

Account forms now include a Cancel button and explain why Save is disabled when it is. Statement pages link back to the account instead of a duplicate crumb, and each chain break links straight to its transactions. Account names now wrap on narrow screens instead of being cut off.

20 Oct 2026IMPROVEDADS

Ad campaigns now fit automatically within your daily budget

When your daily budget cap cannot fund every planned campaign, Magistry now folds the smallest campaigns into the largest ones so you still get full coverage instead of a failed launch. The budget is checked upfront, so a tight cap no longer leaves behind partial, unused ad assets.

20 Oct 2026NEWMARKETING BRAIN

Manage video transitions and sound effects from chat

You can now add transitions and sound effects to your creative video timeline directly through chat or the API, in addition to the Studio editor. Changes are applied consistently and versioned, so you can review and roll back if needed.

20 Oct 2026NEWMARKETING BRAIN

Fine-grained control over what the launch copilot can do on its own

You can now set separate autopilot permissions for spend, account changes, publishing, and going live, choosing between suggest, ask first, or full autopilot for each. Widening any of these permissions requires an owner or admin. Stores that weren't created through the launch wizard can now also be launched with Magistry directly from the launch page.

20 Oct 2026NEWSTOREFRONTSHOPIFY STORES

Theme publishing can now happen automatically during launch

If a store's launch policy allows automatic publishing, Magistry now publishes the repo-connected theme for you instead of requiring a manual click. Theme Studio also shows whether theme publishing is running on its own, with a link to the setting.

20 Oct 2026NEWMARKETING BRAIN

Add transitions and sound effects to your video timeline

The Studio video editor timeline now has dedicated tracks for transitions and sound effects. You can drag to position and trim them, snap them to clip edges and other effects, and adjust length or volume with the keyboard.

20 Oct 2026NEWMARKETING BRAIN

Comment and discuss creative designs with reviewers

You can now leave comments on creative designs, edit, resolve, and reopen them during review. Locked designs also tell you exactly who can unlock them, and the activity panel now shows lock and reviewer changes.

20 Oct 2026NEWMARKETING BRAIN

Launch an existing store with Magistry, and control each step's autopilot

Stores that weren't set up through the launch wizard can now be launched with Magistry from the launch page, using the existing store's details. You can also set per-gate autopilot levels for spend, account, publish, and go-live decisions, so the copilot asks first or acts automatically exactly where you want.

20 Oct 2026NEWSTOREFRONTSHOPIFY STORES

Theme publishing can now happen automatically at launch

When your store's launch policy allows it, Magistry now publishes the repo-connected theme for you instead of waiting on a manual click. Theme Studio shows whether this autonomy is turned on, with a link to the setting if you want to change it.

20 Oct 2026NEWBILLING

See why a bank match was proposed, and split transactions into shares

In the Other drawer you can now split a bank transaction across 2 to 20 accounts, and each proposed match now explains why it was suggested before you review it.

20 Oct 2026NEWCOMPLIANCE

New sub-processor list and security questionnaire pages

You can now see a full list of our sub-processors, including their purpose, data categories and region, plus a published security questionnaire covering common due-diligence questions.

20 Oct 2026NEWMARKETING BRAIN

A new Discover screen surfaces opportunities for you

A new beta Discover area shows a curated feed of findings with the reasoning and evidence behind each one, so you can save items for later, snooze them, or mark them not relevant. Saved items and your sources are available from their own tabs.

20 Oct 2026NEWAPI & MCP

New developer reference section covering the full API

The developers area now includes dedicated pages for authentication, MCP, REST and operations, events, partner tools, versioning, and limits and audit, all kept in sync with the live API contract.

20 Oct 2026IMPROVEDADS

See why a campaign change is being held, right in the ads drawer

The ads drawer now shows standing holds on campaign changes, including the reason they are being held, and lets you release them yourself.

20 Oct 2026IMPROVEDSTOREFRONTSHOPIFY STORES

See and change the GitHub account behind your theme

The GitHub account your theme lives in is now read from GitHub itself, so stores set up earlier show the right account instead of none. You can change or disconnect it from Theme settings, the Theme page and Settings › Integrations, where your social accounts now also appear with their logos.

19 Oct 2026NEWMARKETING BRAIN

Remake any video in your store's own style

Upload a short video and Magistry measures it, shows you the cost up front, then builds an editable storyboard you can review and adjust in Studio before rendering. Nothing is published automatically, and links without reviewed source terms are refused.

19 Oct 2026NEWSTOREFRONT

Switch the GitHub account your theme is connected to

You can now change which GitHub account your theme repository lives in without touching your Magistry login. Use "Use another GitHub account" or "Disconnect" on the Theme page or in Settings > Integrations to reconnect cleanly.

19 Oct 2026NEWCUSTOMER SERVICE

See what the AI will do next on every customer thread

The inbox now shows whether the AI plans to reply and when, if a draft is waiting for your approval, why it stopped, and when you need to step in. Replying yourself will cancel or retire the AI's pending response.

19 Oct 2026NEWMARKETING BRAIN

A permanent way back into your recaps

Pulse gets a Recap card so you can get back to your video recaps even after dismissing the pop-up; it appears once in-app recap delivery opens, which it has not yet. It highlights the first unwatched edition, lets you jump to other current editions, and links to all recaps.

19 Oct 2026IMPROVEDBILLING

Finance is now open to everyone on your team

Finance is no longer limited to a preview list of accounts. Any signed-in user can now access Finance from the account menu or command palette, with access to specific books still controlled by your existing permissions.

19 Oct 2026IMPROVEDBILLING

Every report can now be exported, and journal drill-downs add up

Every report in the report centre now offers a way to get the data out, whether a dedicated export file or an explanation of why it is computed on screen instead. Balance sheet and worksheet drill-downs now show every journal line through to the period end so the figures reconcile, and the tax lock status no longer shows as unknown when history is unread.

// direction

The longer arc.

A changelog says what landed. The roadmap says what it is adding up to, which of it is already true, and what we are still working out.
Where this is going

// stay current

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We are not sending these e-mails yet; new releases appear on this page, in the same prose as the record above.

// changelog list

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// see it run

Want the next release on your store?

Connect your store and choose the Brain's mode — in dry run every decision is logged with what it would have done, and nothing touches your store.

The Brain changes nothing until you choose a mode · Every action logged · Price, status and copy changes can be rolled back